2023년 새로워진 네이버 PC 개편을 맞아 사용자들에게 달라진 사용성을 친절하고 매력있게 설명하고자 '네이버 활용백서' 사이트 내 캠페인 페이지로 제작을 진행하였습니다. 가장 큰 특징인 모바일에서 PC로 이어지는 사용성을 기반으로 상황에 맞게 꺼내쓰는 도구들인 메모, 캘린더, 날씨, 증시, 뉴스, 쇼핑, 관심사 등 다양한 개편 피처들을 보다 쉽고 친근하게 전달할 수 있도록 구성하였습니다. 그 외에 글자 크기, 다크 모드, 사이즈 별 최적화 되는 레이아웃 등 전반적인 룩과 환경의 변화도 살펴볼 수 있도록 시원하고 깔끔한 세련된 UI 및 보다 쉽고 직관적인 설명을 위한 인터랙션 디자인으로 제작되었습니다.
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PC답게, 때론 모바일처럼 - 네이버 활용백서 PC 개편 디자인
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Credits
Project Direction: NAVER Marketing Center MKT1
Creative Director: Jinwook Kim
Project Manager: Jisoo Kim
UX Design: Hohyun Noh, Dongwook Kim, Sunhyang Cha